Perhaps many of us have heard the saying, «Don’t plant a tree when you need shade.» In our opinion, this phrase sums up corporate strategy very well, looking beyond the immediate and focusing on where a company’s value lies: in the future.
However, strategic planning is often distorted by internal biases, vested interests, or simply a reluctance to pursue a project whose viability is at risk. For this reason, relying on a third party allows for a greater degree of objectivity in a process that must be isolated from current emotions and positioned for the future. Along with the above, the knowledge gained from working in various industries allows for a broader approach to problems. This is where the value of relying on us lies.